A: We use paid Facebook ads to put your video in front of the right audience. If you found us on your Facebook or Instagram newsfeed, we also had to pay for that. Part of your payment goes directly to Facebook ads to make sure your video gets the views we promise and part goes to us for managing your campaign effectively. Where most independent artists fail is they invest money into beats, studio time, mixing/mastering, video shoots, etc but when it comes time to actually promoting their music, they just STOP. Some people stop because they don't know what to do next and others stop because they don't believe in 'paying for promotion'. The reality is, even major labels pay to advertise their artists. If the major labels do it for their artists, shouldn't you do it for yourself?